Jen Sterling

Meet Jen Sterling. Also known as Red. Jen is president and founder of Red Thinking. For almost 20 years Jen has helped companies build awareness and brand preference in the marketplace. Jen was previously the president and co-founder of Hinge where she led the charge for eight years in professional services strategic branding and marketing. She left the firm in early 2010. Prior to Hinge she was the president and founder of a design firm called Spot Color from 1992 to 2002.

Jen is a graduate of Leadership Fairfax and has served on several boards in the Northern Virginia area, including Leadership Fairfax, the Fairfax County Parks Foundation, Entrepreneur's Organization, Devotion to Children, IPAR (Initiative for Public Art-Reston), Let's Help Kids and several private company boards. Her community leadership positions include Past-Chairman of Success in the City, Past-Chairman of the Greater Reston Chamber of Commerce, Past-Chairman of the Loudoun County Chamber of Commerce and Past-Chairman of the INC.spire incubator. She is an active mentor for emerging businesses through the Small Business Development Center. Jen was recognized as a finalist for the 2010 Enterprising Women of the Year award and as a winner of the Hot Momma's Project providing leadership role models to women and girls globally.

Jen is a graduate of George Washington University where she received a BA in Visual Communications with a minor in Psychology. Today, she speaks frequently to audiences on the topics of branding, marketing, and entrepreneurship. In her other life, Jen is a proud mother to her daughter.